Lush is turning a schoolgirl’s dream into reality with the launch of a special new bath bomb, created by 11-year-old Lola from Liverpool.
After submitting her product idea for her ‘Northern Lights bath bomb’ through Lush’s ‘Design Your Own Bath Bomb’ page, Lola’s idea has been selected and transformed into a real product: Lola’s Aurora Borealis bath bomb.
Ruby West, the Lush Bathing Category Lead, said: “Lola, being from Liverpool, felt even more aligned with Lush, as we have one of our biggest and most community-oriented stores in the city centre.”
“Making a dream come true and giving back to our customers has to be one of the most rewarding things we can do to celebrate the bathing community. I encourage everyone to give this one a sniff. It’s like nothing we’ve ever done before.”
Lola and her family were invited down to Poole, the hometown of Lush, where she was able to meet the Lush product inventors and manufacturing team and see her original drawings and ideas come to life.
Lola, age 11, said: “I was very proud I had designed a bath bomb Lush was using. I had a lovely day at the Lush headquarters and really loved seeing all the colours, the smells and tools they used to make it.”
Ms West further added: “Everyone who has contributed to this project has loved seeing it develop and get closer and closer to Lola’s vision. Keen to follow the story, and make this whole experience as magical as we can for Lola and her family & friends.”
The bath bomb will be available in UK anchor stores from the 21st (Glasgow, Liverpool and London Oxford Street) on 21st April first and then online and in all UK stores from 23rd April.
